New York, United States - April 28, 2026
BitMart, a global digital asset exchange serving millions of users, has launched a 30-day trading initiative called Trade-to-Feed that will distribute up to 4.4 million USDT in trader rewards. The promotion, which runs from April 28 through May 28, 2026, coincides with BitMart's eighth anniversary and the exchange's listing of $EAT (WYDE: End Hunger), described as the first cause coin to appear on a major centralized exchange.
Cause coins are an asset class engineered so that fees tied to transaction activity are routed to charitable grant-making infrastructure alongside rewards for traders. By listing $EAT as its inaugural cause coin and pairing that listing with this reward program, BitMart has positioned the campaign to connect trading volume to measurable charitable distributions, according to the companies involved.
Competition structure and mechanics
The Trade-to-Feed competition is structured as three simultaneous reward tracks funded from a single prize pool that grows with trading volume. The organizers frame the campaign as providing 76,391 chances to win across the three tracks. The breakdown of the tracks is as follows:
- Volume Leaderboard - A ranked pool shared by up to 73 traders. First place receives up to 2.2 million USDT, which represents 50% of the total advertised prize pool.
- Power Drop - 75,500 tickets are allocated during the campaign, each carrying a flat value of 10 USDT. Eligibility requires a minimum of 40 USDT in spot volume traded in $EAT; tickets are distributed proportionally to qualifying traders' volumes.
- Lucky Drops - Up to 15 random USDT jackpots, ranging from 5,000 USDT to 100,000 USDT, will be drawn weekly and at the campaign close. The cumulative pool is noted as 435,000 USDT at a stated 200 million USDT cap. Eligibility requires at least 2,000 USDT in spot volume traded in $EAT.
In addition to these three tracks, a Welcome Lucky Draw with a 5,000 USDT pool is open to new participants who register and complete a 5 USDT spot trade in $EAT. That welcome draw will select 803 winners across three tiers.
The campaign page for more information is provided by the exchange under the banner Trade to Feed (Up to 4.4M in rewards).
Allocation of charitable proceeds
Charitable distributions arising from the campaign's cause fees will be handled by WYDE Association using a two-pool allocation model. Fifty percent of cause-fee proceeds are designated for WYDE's exclusive national hunger-relief grant partner, Feed the Children, an organization that, as described in the release, has been working since 1979 to address childhood hunger and distributes food, essentials, and disaster relief across the United States and ten other countries.
The remaining fifty percent is intended to be allocated via token-holder governance. Holders of $EAT will vote through the Hunger Network, which is presented as a public directory of verified hunger-relief organizations available at www.eat.ong. Token holders direct funding to local food banks and partner organizations during each voting round, with allocations recorded on-chain and publicly verifiable, according to WYDE.
Comments from organizers
"BitMarts eighth year is the right moment to put real weight behind a direction we believe in," said Chad Liang, EVP of BitMart. "Cause coins connect market activity to outcomes the world can see and measure. Listing $EAT and committing the largest competition in our history to it is how we mark this anniversary: by helping define what comes next, not just trading what already exists."
"BitMart didnt just list $EAT. They named a category," said Aaron Rafferty, Co-Founder of WYDE. "A global exchange recognizing cause coins as a strategic priority is a structural moment. Every dollar of organic volume in the Trade-to-Feed competition also funds meals. That is the proof point."
Background on the organizations and the token
BitMart, founded in 2018, is described as a global digital asset trading platform offering more than 1,700 trading pairs and operating with one of the lower fee structures in the industry. The release directs readers to bitmart.com for further details.
WYDE, identified as a Wyoming 501(c)(4) nonprofit, operates what it calls the first Impact Exchange. WYDE's infrastructure is presented as a mechanism where transaction-based fees finance grants to verified hunger-relief organizations, with all distributions recorded on-chain and publicly verifiable. The organization points readers to wyde.org for more information.
$EAT (WYDE: End Hunger) is noted as the first cause coin listed on the WYDE Impact Exchange and was launched on Base on December 10, 2025. The release states that, to date, $EAT has funded the equivalent of 25,000 meals. Additional information is available at eat.ong.
Risk Disclosure
Use of BitMart services carries substantial risk. Digital assets are not suitable for all participants. Sweepstakes mechanics do not guarantee winning. Charitable grants from WYDE Association to verified hunger-relief organizations are made by WYDE Association from fees received through the Impact Exchange.
Contact
Director
Wahid Lodin
Luna PR
wahid@lunapr.io
For readers seeking more information, the campaign materials and organizational websites referenced above provide the published details on eligibility, prize allocation, charitable distribution mechanics, and the voting pathway for $EAT token holders.