Alibaba Commits 3 Billion Yuan to Push Qwen AI During Lunar New Year Holiday
Alibaba announced a 3 billion yuan ($431 million) marketing program for its Qwen AI app to attract users during the Lunar New Year holiday. The campaign, beginning February 6, offers incentives across dining, drinks, entertainment and leisure, with Alibaba saying it will distribute "large red envelopes" continuously. The move outpaces rival pledges…