Stock Markets January 28, 2026

PicPay Poised to Price New York IPO at Top End of Range, Source Says

Brazilian digital bank's offering oversubscribed, potentially valuing firm between $2.2 billion and $2.6 billion

By Caleb Monroe
PicPay Poised to Price New York IPO at Top End of Range, Source Says

PicPay, one of Brazil's largest digital banks, is set to price its U.S. initial public offering at the top of its $16 to $19 per share range, according to a source familiar with the transaction. Demand for the offering has reportedly surpassed $4.5 billion, about ten times the capital the company expects to raise, which would place the firm's market valuation between $2.2 billion and $2.6 billion. The deal marks the return of Brazilian issuers to New York after a four-year absence.

Key Points

  • PicPay is expected to price its U.S. IPO at the top of the indicated $16 to $19 per share range.
  • Reported investor demand has exceeded $4.5 billion - roughly ten times the amount the company intends to raise - implying a market valuation of $2.2 billion to $2.6 billion.
  • The offering represents the return of Brazilian issuers to New York after a four-year hiatus and the company is backed by the billionaire Batista family.

Brazilian digital bank PicPay is expected to set the offer price for its U.S. initial public offering on Wednesday at the top of the marketed band - $19 per share - according to a person familiar with the matter. The indicated price range for the deal was $16 to $19 per share.

The source told reporters that demand for the IPO has already topped $4.5 billion, which is roughly ten times the amount the company aims to raise from the sale. If priced at the high end of the range and reflecting reported investor interest, the transaction would place PicPay's market value in a band between $2.2 billion and $2.6 billion.

The offering is notable for marking the reappearance of Brazilian issuers on New York exchanges after a four-year drought of listings from the country. The company is backed by the Batista family, who are identified as billionaire investors in the source's account.

A Brazilian financial newspaper was reported to have first published the pricing information earlier on Wednesday. PicPay did not immediately respond to a request for comment regarding the expected pricing or the reported demand for the deal.

PicPay previously explored a U.S. listing in 2021 but abandoned that attempt amid market headwinds, a detail the source referenced in the account of the current offering. The present activity around the IPO, including the reported oversubscription and the prospective valuation range, reflects the mechanics of this particular transaction as shared by the source.

Details provided by the source form the basis of the reported indications about pricing, investor demand and valuation. No additional statements from PicPay were available at the time the source's expectations were reported.


Contextual note - The information above is drawn from a source familiar with the transaction and reported media coverage; PicPay has not issued a public comment responding to the reported pricing plans.

Risks

  • The reported pricing and demand figures are sourced to an individual familiar with the transaction; PicPay had not provided a response to requests for comment at the time of reporting - this leaves official confirmation outstanding.
  • PicPay previously shelved a U.S. listing attempt in 2021 due to market headwinds, indicating past sensitivity of its listing plans to market conditions.
  • The facts reported rely on market interest as described by the source; changes in investor appetite or market conditions could affect final deal terms and valuation.

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