Freshpet Shares Edge Higher After Analysts Downplay Competitive Headlines
Freshpet (FRPT) ticked up in premarket trading after DA Davidson maintained a Buy rating and a $98 price target, arguing that recent announcements from competitors pose limited fundamental risk. The move follows press about The Farmer’s Dog launching on Walmart.com and talks of a Kirkland fresh pet food product at Costco. Bank of America acknowledg…