Analyst Ratings January 22, 2026

TD Cowen Affirms Buy Rating on Ally Financial with $55 Price Target

Analyst Revisions Indicate Optimism Amid Earnings Beat and Adjusted Future Earnings Outlook

By Caleb Monroe ALLY
TD Cowen Affirms Buy Rating on Ally Financial with $55 Price Target
ALLY

TD Cowen has reaffirmed its Buy rating on Ally Financial, setting a price target of $55, which implies notable potential gains from current trading levels. The firm’s optimism follows a quarterly earnings report that surpassed estimates, driven by increased other revenue, despite some downward adjustments in future earnings projections. The outlook reflects stable, if slightly tempered, margins and anticipated improvements in net interest margins and credit quality in 2026.

Key Points

  • TD Cowen reiterates Buy rating for Ally Financial with a $55 price target, signaling a 27.5% upside potential from current market levels.
  • Ally Financial reported adjusted EPS of $1.09 for Q4 2025, exceeding both TD Cowen and FactSet consensus estimates, driven primarily by increased other revenue streams.
  • Despite marginal downward revisions to 2026 and 2027 earnings estimates, TD Cowen maintains positive outlook citing improvements in net interest margin and credit quality projections.

TD Cowen has maintained its Buy recommendation on Ally Financial (NYSE: ALLY), keeping a target price of $55.00 according to a research update disseminated Thursday. This valuation anticipates a 27.5% increase over Ally’s present stock price of $43.13, corroborated by InvestingPro data indicating that Ally’s shares currently trade below their intrinsic value.

The company’s financial release revealed adjusted earnings per share (EPS) of $1.09, outperforming TD Cowen’s own estimate and the broader FactSet consensus, both at approximately $1.02. This earnings surplus stemmed mainly from stronger revenues in other areas, which partially compensated for a marginal decline in net interest income. This robust quarterly performance aligns with InvestingPro insights that five analysts have upgraded their forthcoming earnings forecasts.

Analyst Moshe Orenbuch of TD Cowen conveyed that the outlook for 2026 remained largely consistent with consensus views, albeit with expectations for somewhat compressed margins during the early part of the year relative to prior projections. Reflecting this, TD Cowen revised its 2026 EPS estimation downward slightly to $5.45 from a previous $5.65. The firm also fine-tuned its 2027 EPS projection to $6.40 from $6.41.

Notwithstanding these modest reductions, TD Cowen’s price target remained unaltered at $55 per share. The firm cited confidence in an improving net interest margin and credit conditions progressing through 2026 as key drivers supporting this price level.

Additional context surfaced from Ally Financial’s fourth-quarter 2025 earnings report, which topped market expectations by registering adjusted EPS of $1.09 versus an estimated $1.03, resulting in a positive earnings surprise of nearly 6%. Despite this encouraging financial performance, pre-market trading saw a pullback in the stock price, potentially reflecting investor caution regarding upcoming guidance and prevailing market dynamics.

There have been no recent announcements concerning mergers or acquisitions by Ally, nor have analyst ratings undergone significant changes through upgrades or downgrades. Together, these factors highlight an environment of both ongoing challenges and opportunities for the company.

Investors and market watchers are likely to monitor Ally Financial’s trajectory carefully as it navigates fluctuating margin expectations, credit environment shifts, and its strategic priorities.

Risks

  • Projected margins for Ally Financial are expected to be slightly lower in early 2026 than previously estimated, which could impact profitability.
  • Market reaction in pre-market trading showed a decline despite positive earnings, indicating investor concerns over future guidance and broader economic conditions.
  • No recent analyst upgrades or notable merger and acquisition activity may contribute to uncertain investor sentiment.

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