Analyst Ratings February 3, 2026

Baird Defends Accenture as Shares Slip with IT Services Sector

Analyst sees Accenture as attractively valued after broad-based tech pullback tied to AI plugin rollout and cautious guidance

By Leila Farooq ACN CTSH G EXLS
Baird Defends Accenture as Shares Slip with IT Services Sector
ACN CTSH G EXLS

Accenture shares fell roughly 7% amid a wider downturn across IT services, nearing a 52-week low and extending a near-30% year-over-year decline. Baird questioned the magnitude of the selloff given Accenture's diversified offerings and solid financial metrics, and called the stock a buying opportunity. The firm also pointed to industry headwinds tied to new AI plug-ins and mixed guidance from peers as drivers of the sector move.

Key Points

  • Accenture shares dropped about 7%, nearing a 52-week low of $229.40 and down nearly 30% over the past year.
  • Baird defended Accenture, citing its broad service mix and labeling the stock as good value after the pullback.
  • Sector weakness was linked to Anthropic's new plug-ins and cautious guidance from peers; Cognizant, Genpact, and ExlService also fell.
  • Recent quarterly results across major IT services firms have been generally solid, with year-over-year stability reported by TCS, Wipro, HCL, and Infosys.

Market move

Accenture (NYSE:ACN) came under pressure on Tuesday as the stock declined by about 7% amid a broader pullback across the IT services sector. The drop pushed the shares toward their 52-week low of $229.40 and extended the company’s loss to nearly 30% over the past 12 months.

Baird's reaction

In response to the selloff, Baird defended Accenture, characterizing the share price reaction as puzzling. The research team emphasized that Accenture has among the most diversified service portfolios in the industry and carries less exposure to any single product compared with many peers. Baird therefore views the recent weakness as an opportunity to identify value in the stock.

Data alignment

That perspective aligns with third-party analysis showing Accenture as a prominent player within the IT services industry, supported by a solid financial health score. Analysts who factor in valuation metrics currently place price targets on Accenture as high as $330, a level that Baird and others cite when discussing upside potential following the pullback.

Sector catalysts

Baird attributed the sector-wide weakness primarily to market reactions after Anthropic released new plug-ins, and noted that cautious earnings guidance from other industry participants - including Gartner - may have added to investor concern. The selloff was broad: Cognizant (NASDAQ:CTSH) traded about 5% lower, Genpact (NYSE:G) fell roughly 5%, and ExlService (NASDAQ:EXLS) dropped approximately 6%.

Quarterly backdrop

Despite the short-term market volatility, Baird highlighted the generally solid nature of recent quarterly reports across the IT services group. Over the past six weeks, a number of major providers reported results and largely showed stable year-over-year growth. Baird singled out TCS, Wipro, HCL, and Infosys as firms that reported within that window and exhibited generally steady performance.

Near-term outlook and catalysts

Baird described Accenture as a "good value" after the decline and flagged an upcoming catalyst for the sector: Cognizant’s scheduled earnings release on February 4. The firm predicted Cognizant would post solid Q4 results, with revenue likely near the top end of its guidance range, an outcome that Baird said could provide some relief to the industry.

Valuation and shareholder returns

Analyst runs of valuation and consensus forecasts indicate that Accenture may be undervalued at current levels, with some price targets extending to $330. The company has maintained dividend payments for 22 consecutive years and currently offers a yield of 2.44%, facts that analysts point to when assessing investor return profiles amid the recent weakness.

M&A and partnerships

On the corporate development front, Accenture has agreed to acquire Faculty, a UK-based AI services and products firm, to bolster its capabilities in advanced AI and decision intelligence. Financial terms for the acquisition were not disclosed. Faculty has raised about £40 million, equivalent to $54.1 million, from investors and generated roughly £41.7 million in revenue over the last year.

Separately, Accenture has partnered with NTT DOCOMO GLOBAL to develop the Universal Wallet Infrastructure, a platform designed to provide digital trust services for enterprises.

Analyst stance across the market

Several brokerages have expressed confidence in Accenture’s positioning amid the broader AI-led transformation in IT services. Berenberg initiated coverage with a Buy rating. Truist Securities reiterated a Buy rating, emphasizing a shift in market dynamics from exploratory AI initiatives toward implementation and scaling. UBS maintained a Buy rating in the wake of the Faculty acquisition announcement. These analyst positions reflect a common view that Accenture stands to benefit from enterprise adoption of AI and digital technologies.


Summary view

While short-term market moves have punished several IT services names, Baird views Accenture's pullback as disproportionate to its fundamentals and diversification. Upcoming corporate reports and continued strategic moves in AI and enterprise digital services are the near-term items market participants will watch for signs of stabilization.

Risks

  • Continued short-term volatility in the IT services sector driven by AI-related product announcements could pressure stock prices - impacts IT services, software vendors.
  • Weak or cautious guidance from large industry participants may amplify investor concern and extend sector declines - impacts IT services and enterprise software.
  • If upcoming earnings reports, such as Cognizant's on February 4, disappoint relative to expectations, the sector could face further downside - impacts IT services, consulting firms.

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